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NEWS
FOR IMMEDIATE RELEASE
Windows Desktops Replace Web And Email Advertising
PromoClock.com enables companies to advertise directly on Windows Desktops by introducing the first set of virtual interactive promotional, communication and advertising tools.
Nov. 1, 2003 — In order to combat the dwindling effectiveness of website and email advertising, PromoClock.com releases a new set of tools geared to promoting, communicating and advertising directly on Windows Desktops.
Applications
«Desktop computers are the most valuable promotional real estate in existence,» says Michael Ginzburg, founder of PromoClock.com Ltd. «If you can own a corner of someone’s PC, you can own a mind share. If you can own a mind share, you can generate revenue. Desktop marketing will soon take the place of other interactive marketing.»
PromoClock’s existing applications include desktop news flashes, desktop countdown clock, desktop trivia, desktop search engine, coupon dispensers, and more. Applications can also be custom designed, based on company objectives, marketing needs and target audiences.
«If you have content your site visitors or clients are interested in,» says Ginzburg, «you may offer them a useful application for download from your website. Users will download it because of its informative, useful, and/or entertaining content. Now, the user has voluntarily invited you into their personal space where you can create a strong, long-lasting impression.
Interactive promotional products
Companies can now distribute PromoClock’s selection of interactive promotional products to website visitors, newsletter subscribers and existing clients. Each PromoClock application is customized with company promotional materials and active website links, resulting in unlimited branding, constant exposure, website traffic and increased sales.
«Until now the only way for a company to distribute Desktop promotional product was to create it themselves at quite an expense,» says Ginzburg. «PromoClock enables companies of all sizes to distribute one of our useful applications and customize it to such an extent that it becomes uniquely theirs — all for a fraction of the cost of developing themselves.»
«Most website visitors only stay a short time and never return,» says Ginzburg. «Offer your visitors a free useful PromoClock application and turn these one-time visitors into long-term repeat traffic. Each PromoClock is designed to attract the website’s target audience by loading it with useful, informative and/or entertaining content.»
Unlike email marketing where you are competing against hundreds of other incoming messages, or website marketing where response rates have dropped to almost nil, PromoClock promotes you in a way that sets you apart from the competition.
PromoClocks uses
PromoClocks can be used for promotion, communication and as a new media channel.
PromoClocks promote through insertion of promotional materials including company logo, website links, banner ads, custom icons, time sensitive pop ups and more.
Companies communicate using PromoClocks as an email alternative by sending messages in the form of desktop pop ups.
PromoClock can also be used as a new media channel, allowing companies to earn revenues by selling desktop ad space.
Privacy
PromoClock is against spyware and any invasion of user privacy. «Our product is mutually beneficial to both the distributing company and the end-user. PromoClock does not collect or store any type of user information for any purpose. PromoClocks are also completely opt-in and easy to uninstall with no hidden code left behind», says Ginzburg.
Ready-made models as well as custom models based on animated images or Flash presentations are available. PromoClocks work together with clients to build applications that maximize their exposure and professional appearance.
FOR IMMEDIATE RELEASE
PromoClocks Turn Windows® Desktops into Prime Advertising Real Estate
Companies can now distribute interactive promotional products which display advertising material and active website links directly on Windows® Desktops, resulting in unlimited branding, constant exposure and guaranteed website traffic.
Feb. 18, 2003 — PromoClock.com fills in the display directly on Windows® desktops, actively link to websites and contain time-gap between offline promotional product industry and online advertising by introducing the first set of virtual interactive promotional products. PromoClocks are promotional products that sensitive advertising. They are entertaining and useful Windows® desktop clocks that can be customized with company name, logo, magazine-style ads, sound messages and active website links. Companies can distribute them offline as CD’s or online as website downloads and email attachments. These clocks are not spyware, and do not infringe on users’ privacy in any way.
PromoClocks are 3D animated desktop clocks with humorous animations and sounds that accompany useful features such as alarms, reminders, and multiple time-zone display. These clocks have proven their popularity. Over 500,000 people have downloaded these clocks in the past year on PromoClock’s beta site.
Companies can customize clock face, clock menu, desktop icons, Windows® Start Menu icon, and installation screen with their own logo, images and text. They can also preload clocks with timely alarm messages that pop-up at predefined date and time. These alarm messages can be used to announce new products, company events, special sales or holiday greetings. Pop-up alarms may contain text or images and can be accompanied by custom sound message. Clock face, clock menu and alarm messages each link to specified pages on company website.
PromoClock protects users’ privacy. It is not spyware and does not transfer any information to or from users’ computers. All ads are preloaded into PromoClocks before download. PromoClocks are also completely opt-in and easy to uninstall with no hidden code left behind.
Both large and small companies can benefit from PromoClocks. Large companies can bring logos and feature products to life by creating custom clock models based on animated images or Flash® Presentations. Small companies can take advantage of this product by purchasing ready-made clocks, available in over 80 themed models, each with their own animations and sounds.
About PromoClock:
PromoClock.com is an international company specializing in internet-oriented advertising technologies and promotional products development. Management is located in Switzerland with development and marketing done all over the world including Israel, USA, Europe and Russia. PromoClock.com strives to achieve new age effective advertising and promotional tools. | 
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